The term ‘network marketing’ may not be a term you want to associate with a company that specializes in video game advertising, but it’s one that’s actually quite popular.
It’s the process by which a video game publisher creates a campaign with a specific audience and sells it to a different one based on that audience’s specific needs.
In this case, the video game company is PlatinumGames, which makes the popular titles Halo Wars and Fire Emblem: Awakening.
This particular campaign is particularly popular among video game fans.
According to a recent article on Gamasutra, PlatinumGames paid a whopping $7.4 million for the campaign.
The company is now selling the campaign in all of its territories, including North America, Australia, New Zealand, and Europe.
It also appears that the campaign has now been viewed more than a million times, which is pretty impressive considering it was a relatively small number of views.
PlatinumGames said that the majority of the audience that saw the campaign was male, but there were also some women and people of colour.
The campaign had a fairly consistent theme, but PlatinumGames also added in a lot of subtle social media promotion.
The video game industry has been a bit of a battleground for gender and racial diversity for a while now.
The industry has historically been one of the most hostile environments for minorities, with many of its top creators of games being white men.
This has made it difficult for game developers to target audiences of different genders, races, and nationalities.
In order to target a diverse audience, a company needs to take the time to craft a campaign that appeals to different types of players.
According with the article, “a majority of [PlatinumGames] audience was male and the campaign had an overwhelmingly male theme.
In terms of gender and race, the majority [of PlatinumGames audience] were white men and there was a large majority of white women, although there were still some minorities, such as people of color.”
PlatinumGames CEO and co-founder, Eric Hirshberg, is also a co-author of the campaign, which the company describes as “an ambitious, groundbreaking and compelling campaign that showcases the extraordinary power of social media.”
The video is a bit dated, but you can watch the whole thing above.
As we said before, it’s a very niche campaign, so it’s not the best way to get paid to play a video games.
However, it does show a clear trend.
The number of campaigns like this are increasing, and we expect more of them to appear in the coming years.
The biggest question is: Will PlatinumGames continue to expand its campaign into more markets?
In our opinion, the answer is “yes,” and it’s certainly a campaign worth following.
What do you think?
Let us know in the comments.